JetAviva, a US preowned aircraft sales and acquisitions specialist, has hired Bobby Jensen as managing director, further strengthening the company's expertise in the Citation M2 and Citation CJ3 markets.

Jensen brings more than 25 years of aviation experience and nearly two decades of sales leadership experience with prominent OEMs. His deep operational and market knowledge, combined with his success in the Citation product line, aligns directly with JetAviva's long-standing strategy of pairing clients with the industry's most knowledgeable experts in each aircraft category.

“Bobby's experience, integrity and deep understanding of the Citation markets make him a natural fit for JetAviva,” reflects Ben Dow, vice president of sales at JetAviva. “Our clients rely on us to provide unmatched expertise throughout every transaction, and Bobby's extensive background with the Citation M2 and CJ3 platforms further strengthens our ability to deliver exceptional guidance and results. We are thrilled to welcome him to the team.”

Before joining JetAviva, Jensen spent nearly a decade in a variety of customer-facing and sales support roles at Textron including new aircraft sales. During his time selling new Citation aircraft, he developed particular expertise and success with the Citation M2 market. Bobby also holds an Airline Transport Pilot certificate and a Citation 525 type rating, providing clients a unique combination of operational insight and sales expertise.

“As managing director of JetAviva, Bobby will help continue our leadership position in the pre-owned Citation market,” continues Dow. “For more than 20 years, JetAviva has served as a trusted adviser to Citation owners and pilots, and Bobby's addition reinforces our commitment to providing best-in-class specialisation across every segment of the Citation family.”

As part of this strategic alignment, senior managing director Jason Deifik will continue supporting clients in the Citation CJ3+, and CJ3 Gen2, while Jensen's dedicated focus on early-model Citation CJ3 aircraft will allow JetAviva to provide even deeper market expertise and premium client service in one of the industry's most active light jet segments.