The UAE’s Airavat and Indian NSOP operator Fly Sirius, both operators of the Hawker 4000, are rebranding to Transworld Jets. This strategic move aligns the brands with their parent company Transworld Group, a global leader in logistics, shipping and integrated supply chain solutions.

The rebranding is a key initiative in the company’s growth journey, aimed at enhancing brand coherence across international markets and reinforcing its commitment to delivering seamless, world-class aviation experiences. The new identity emphasises the company’s dedication to global excellence, bespoke services and forward-thinking innovation in the larger aviation space.

As Transworld Jets, the company will continue its tradition of excellence while embracing a bold vision for international growth, sustainability and customer-centric innovation. Backed by the rich 50-year legacy of Transworld Group, Transworld Jets inherits a deep-rooted tradition of trust, operational excellence and forward-thinking service, while upholding the highest standards of corporate responsibility and ESG practices.

Ramesh S. Ramakrishnan, chairman of Transworld Group, comments: “The transition of Airavat and Fly Sirius to Transworld Jets is more than a name change; it is a strategic brand evolution that reflects our collective vision to accelerate global trade, foster sustainable growth and service the global aviation sector under the Transworld Group umbrella. With Dubai and New Delhi established as our two key hubs, we intend to strengthen our presence across the UAE, the GCC and Indian markets. This step will not only enhance our international visibility but also unlock new synergies and drive innovation across our aviation portfolio.”

What this means for clients: enhanced global presence – as part of the Transworld Group, Transworld Jets now brings a stronger, unified brand identity with increased global recognition; service excellence – clients will continue to receive the same trusted service from the same dedicated team, with the same unwavering commitment to quality; and empowered for the future – with a renewed vision and brand, Transworld Jets is poised to forge new partnerships, explore global opportunities and deliver greater value.

Clients and partners can continue reaching out via existing contacts and channels. The transition to Transworld Jets will be reflected across digital platforms and communications progressively.