Aero Asset has hired Céline Marchal as vice president of sales APAC. Based in Singapore, Marchal will lead the Toronto-headquartered helicopter sales and market intelligence firm's regional growth across the Asia Pacific market.

Emmanuel Dupuy, Aero Asset co-founder, says: “Markets across the region are evolving with operators, financiers and industry stakeholders seeking greater transparency, deeper market intelligence and a more institutional approach to asset strategy and aircraft transactions. The appointment reflects the company's commitment to supporting this maturity through the promotion of its highly sophisticated, data-driven aircraft brokerage and advisory services.”

Marchal brings 25 years of helicopter industry experience, combining extensive international leadership expertise with deep industry knowledge and a strong understanding of operators, OEMs and financial stakeholders active across the region.

In her role as vice president of sales, she will support the development of Aero Asset's operations across the Asia-Pacific market, overseeing business development, aircraft sales, acquisitions and advisory.

Marchal states: “Aero Asset has built the most dynamic and fast-growing platforms in the industry, combining an exceptional client-centric approach with highly sophisticated digital tools and, in my view, the best market intel globally. I am excited to join a company that is redefining how aircraft transactions and advisory services are delivered, while bringing greater transparency, speed and strategic insight to operators and financial stakeholders across the Asia Pacific region.”