Lithuania-based KlasJet hosted an exclusive roadshow in Dubai in late November to showcase its expertise and commitment to delivering luxury, comfort and personalised service through a first-hand experience.

Held at a VIP terminal at Dubai International airport, the roadshow began with a warm welcome and a networking session allowing VIPs and local influencers such as Fatma Husam and Antra Joory to connect and share their appreciation for premium air travel. Guests then boarded the iconic LY-JMS aircraft, a Boeing 737-500 configured to seat up to 64 passengers in a business class layout, for a private demonstration flight around the city. During the journey, they enjoyed scenic views, custom amenities and thoughtful goodie bags, which further reinforced the attention to detail that defines the KlasJet service.

As the company continues to expand its presence in the Middle East, its two Boeing 737s based in the region position it to serve a wide range of clients from royal families and government officials to sports teams and entertainers. The company obtained GACA approval for domestic and international flights in March this year, and the Dubai-based 737s was introduced in April; the other arrived in September and is based in Saudi Arabia. Having two aircraft in the area ensures operational flexibility and an overall reliable service, even in challenging circumstances.

“With this event, we wanted to showcase not just the technical capabilities of our aircraft but the exceptional experience we create for every passenger,” says CEO Justinas Bulka. “The Middle East is a key market for us, and the opportunity to better understand its needs and preferences was both exciting and strategically important. We look forward to strengthening our connections in the region.”

The roadshow was very well-received by attendees, resulting in increased interest in KlasJet’s offerings and leading to new collaborations. The company plans to hold similar events in Saudi Arabia this winter and across Europe in the spring and summer of 2025.