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ACE 2026 - September 8th

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Wheels Up drives value and increases flexibility
Wheels Up's mobile app and website will allow travellers to effectively explore dynamic rates across dates and routes while tracking savings and loyalty progress.

Wheels Up Experience has launched further updates to its product portfolio so that its enhanced mobile app and website provide increased transparency. Private aviation travellers can now explore dynamic pricing rates across departure and arrival locations, as well as dates, while tracking savings and loyalty progress. This level of insight is generally reserved for commercial air travel according to the company.

“Over the last few years, we at Wheels Up have proudly placed transparency and customer value at the centre of our brand promise,” says chief customer and marketing officer Kristen Lauria. “We've previously illustrated that commitment by being the first in our industry to publish operational metrics and are proud to extend that visibility to our dynamic pricing rates and individual flier progress towards reward redemption. We remain committed to placing clarity, flexibility and ease at the forefront of our customers' experience while continuously delivering realised value on a flight-by-flight basis.”

The new booking options make it easier than ever for customers to navigate Wheels Up's enhanced dynamic pricing across more than 200 of the summer's most popular city pairs, with additional routes featured throughout the year. These latest improvements not only allow Wheels Up to offer customers more competitive pricing options for every day of the year, but also enable Wheels Up to more efficiently schedule its operations.

When searching on the mobile app and website, customers need only select the Flexible Plans option to be presented with lower cost airport pairs that may result in substantial savings per leg. Wheels Up customer service will also continue to offer personalised planning support, guiding customers to take the most cost-effective and efficient routes.

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Strategic financing with Sankaty and AIP provides the investment capital needed to execute Wheels Up's growth plan and reflects confidence in the progress it is making towards being strong and sustainable.
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The fleet modernisation effort is part of an ongoing transformation of Wheels Up designed to improve all aspects of the customer experience and simplify the company's product and fleet architecture.