ATI Jet, a large jet charter operator in the US southeast, announced today the launch of Jetvia as the retail arm of ATI Jet. This launch marks a new chapter of digitalisation and innovation including the development of new products and services to drive customer value. This redesign has new features including Jetvia Rewards and a new, competitively priced fractional jet ownership programme.

Jetvia, under CEO Lyle Byrum's more than 39 years of experience in charter aviation, provides clients access to its owned and operated Learjet 60s, streamlined booking processes and personalised travel experiences. The company's launch of Jetvia is a testament to ATI's commitment to leveraging safety and technology to meet the needs of modern travellers.

“The Jetvia name will represent our retail operations, fractional ownership and jet cards, aiming to provide luxury private jet accommodations and grow into the largest midsize jet fractional and jet card provider in the US. Delivering value tailored to our customer's individual needs is paramount,” says Lyle Byrum, CEO of ATI Jet and Jetvia. “Jetvia will be our go-to-market brand and ATI Jet will continue to drive our innovative approach using the Learjet along with our in-house maintenance programme.”

Jetvia's approach to private aviation includes: an enhanced user interface boasting a sleek, intuitive design to make booking private jets simpler and more efficient. Users can easily search for flights, compare options and make reservations in just a few clicks; a fleet exclusively made up of the Learjet 60 aircraft ensuring the highest standard of reliability, safety and competitive rates; real-time, integrated data allows users to view the real-time availability of private jets, ensuring accurate scheduling and swift bookings; an Aviation Research Group (ARGUS) Gold rating and Wyvern Registered operator access to a Jetvia concierge to arrange amenities, catering options and ground transportation; and a range of options tailored to meet diverse needs including jet charters, Jetvia jet card memberships and fractional ownership programmes.

Jetvia's mission is to redefine air travel by providing around-the-clock services, embodying high standards of safety, reliability and innovation. Jetvia aims to become a leading force in the private jet industry, offering a fleet of Learjet 60 aircraft, strategically positioned bases and personalised experiences.