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Flexjet adds luxury yacht benefits to fractional offer
Flexjet's aircraft owners and customers will gain VIP access to global boat shows, private tours of Ferretti's Riva shipyard and preferential terms on Riva Brand Experience line products.
Flexjet chairman Kenn Ricci seals the deal with Alberto Galassi, Ferretti Group CEO.
Read this story in our September 2024 printed issue.

Fractional operator Flexjet has entered into a contractual partnership with Ferretti Group, an Italian leader in the design, construction and sale of luxury yachts and pleasure vessels. The partnership will provide combined, exclusive solutions to their audiences of global ultra-high net worth individuals.

The agreement was signed against the backdrop of the recent Venice Boat Show, where Ferretti Group, one of the top exhibitors, presented a fleet of 10 models with two world premieres: a Custom Line Navetta 38 and a Pershing GTX 80.

Specifically, the collaboration offers a number of exclusive benefits to clients from both companies. Flexjet’s shared aircraft owners and customers will benefit from VIP access to global boat shows; private tours of the Ferretti Group’s Riva shipyard; and preferential terms on Riva Brand Experience line products and accessories, while Ferretti Group customers will have access to Flexjet’s global fleet and to its private terminals. The collaboration will also involve a shared presence at international boat shows and other high profile events, and in the joint curation of the bespoke and extraordinary private client experiences such as Ferretti Group’s private preview in Monaco and Flexjet’s primary VIP viewing experience at the historic Palio di Siena.

Furthermore, with Flexjet’s customised and boutique-style LXi Cabin Collection interiors being a key differentiator in its field, the agreement includes an intent to create a Riva-inspired interior for one of the private jet company’s Gulfstream G650 aircraft.

“This exciting partnership takes the decades-long expertise and luxury brand power from leaders in two complementary sectors and combines them to present today’s UHNWI audience with a set of exclusive and unique advantages,” says Flexjet chairman Kenn Ricci. “I have been a huge admirer of Ferretti Group’s philosophy for many years, and we share a deep understanding of what it takes to deliver a truly exceptional luxury experience. I’m excited to see how this significant strategic alliance can lift our offerings to even greater heights of excellence.”

Alberto Galassi, Ferretti Group CEO, adds: “People who love cruising on Ferretti Group yachts expect standards of absolute excellence when they fly too, which is why I'm so pleased to associate our name with Flexjet, a partner that shares our same passion and desire to offer customers an increasingly rewarding experience. Venice is the ideal showcase to celebrate this important agreement. I have a background in the business jet industry and can confirm that Flexjet is the best partner.”

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