LA-headquartered FlyHouse has welcomed ice hockey legend Wayne Gretzky as its first global brand ambassador.

Gretzky, widely regarded as the greatest ice hockey player of all time, brings a legacy of excellence, leadership, trust and global recognition, says FlyHouse, and his association with the brand underscores its vision and commitment to innovation and exceptional service to its customers.

“I am incredibly honoured to join FlyHouse as its first global brand ambassador. FlyHouse represents innovation, excellence and a commitment to pushing boundaries, values that resonate with me. I look forward to being a part of its journey,” Gretzky says.

As global brand ambassador, he will collaborate on various initiatives such as marketing campaigns, exclusive events and customer engagement programmes. His role will also involve promoting FlyHouse services and highlighting the brand’s commitment to innovation and luxury.

“We are elated to welcome Wayne Gretzky as our first global brand ambassador,” confirms CEO Jack E Lambert Jr. “Wayne’s legendary status in the sports world and his work ethic, integrity and ability to change the game align perfectly with FlyHouse’s mission to revolutionise the aviation industry. Together, we look forward to elevating the travel experience for our customers.”