Los Angeles-based FlyHouse has entered into a strategic alliance with golf star Justin Rose as a global brand ambassador.

This collaboration marks another step in FlyHouse’s mission to revolutionise luxury travel, with the distinguished English golfer bringing his extensive experience and international acclaim to the role. Rose joins the ranks of sports figures at FlyHouse, following in the footsteps of hockey ambassador Wayne Gretzky.

Over a career spanning more than two decades, Rose has secured a US Open win, an Olympic gold medal for Great Britain, the coveted FedEx Cup and the world No. 1 ranking. As a Ryder Cup legend for Europe, his accomplishments are unmatched. His global success and frequent international travel make him the ideal representative for FlyHouse’s aviation services.

“Partnering with FlyHouse is a natural fit,” Rose states. “As a professional athlete constantly crossing continents and time zones, I understand the value of efficient, luxurious travel that makes you feel part of a community, not just a passenger. FlyHouse’s commitment to disrupting the aviation industry through innovation and exceptional service truly resonates with me.”

Jack E Lambert Jr, CEO of FlyHouse, adds: “Justin Rose is a perfect match for FlyHouse. His pursuit of excellence on the golf course mirrors our dedication to innovation in private aviation. As a global ambassador, Justin brings a unique perspective that will help us elevate the private aviation experience. We’re not just flying planes; we’re setting a new standard for luxury travel based on creating a community. With Justin on board, we're ready to redefine what’s possible in private aviation.”

James Jones, president of FlyHouse Partners, notes: “Bringing Justin on as a global ambassador is incredibly exciting for FlyHouse. His international presence and deep understanding of high level travel align perfectly with our mission.”

The company operates a fleet of aircraft including Gulfstream IVs, Vs, 550s, Gulfstream 200s and Hawker 850XPs.