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Business Air News Bulletin
Business Air News Bulletin
The monthly news publication for aviation professionals.

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TAG Aviation

BAN's World Gazetteer

The monthly news publication for aviation professionals.

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TAG launches latest in-flight fragrance
TAG Aviation has introduced another in-cabin fragrance that gives passengers the essence of Singapore.
The fragrance collection serves as a symbol of TAG Aviation's international presence.
Read this story in our February 2024 printed issue.

TAG Aviation has added Orchid Bloom to its TAG fragrance collection, a symbol of its presence in Singapore.

TAG has two bases, one at Seletar airport and the other downtown, highlighting the importance of this area as a strategic location within a six hour radius of any southeast Asian country.

The orchid is the national flower of Singapore and represents resilience, and the name Orchid Bloom was chosen to aid in boosting national pride and identity. The fragrance is made from aromas of Petitgrain, Jasmine, Orchid Leaf, Patchouli, Oakmoss and Cedarwood, and is offered to clients in the form of a diffuser that can be placed in their aircraft.

Orchid Bloom follows on from last year’s four candle fragrances, which represent TAG’s Cayman, San Marino, Maltese and UK AOCs.

“We are delighted to offer our clients this latest fragrance and hope they enjoy the beautiful aromas in the cabin while flying to their various destinations around the world,” says global marketing director Elaine Turner.

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