In response to the sizeable reduction in travel caused by the pandemic, global jet charter marketplace Victor has extended the expiry date of Alto, its frequent flyer points programme.

With many customers unable to travel over the past year, Victor has renewed all Alto points that expired after 1 March 2020, allowing flyers the opportunity to redeem their points before May 2022 and make the most of restrictions lifting this summer.

Designed to offer a rewarding experience for flyers, Alto represents a significant investment by Victor in its customer base. For every dollar spent with Victor, the client is rewarded one Alto point to redeem off future flights. Since Alto launched in 2018, 150 million points have been redeemed.

Last year, Victor extended its Alto programme beyond jet charter to enable customers to earn points with a series of partner brands, including Scott Dunn, Sixt and Spencer Hart. More brands are expected to be added to the Alto ecosystem this year, bringing further benefits to Victor flyers.

Victor co-CEO Toby Edwards comments: “Recognising loyalty is incredibly important to us. Our frequent flyer loyalty point programme Alto is one way we're able to do this. Due to the pandemic many of our clients have not flown at all, so we've made the easy decision to extend all Alto loyalty points that expired during this time until May 2022.”