Canadian helicopter sales company International Aviation Marketing (IAM) has added Guillaume Guehenneux to its team as commercial director for the EMEA region. Based in Paris, France, Guehenneux is a helicopter market expert with over 20 years of experience in customer support, oil and gas operations and MRO. He complements the IAM business and skillset, bringing a wealth of experience and expertise from working with OEMs and operators.

His previous appointment was MD of Babcock Aviation in France, where he oversaw civil HEMS operations and military contracts. He also held the position of head of the oil and gas business at Babcock. Previously, Guehenneux held senior positions at Heli-Union, Heli-One, and Safran Helicopter Engines covering Europe and Asia.

This addition enhances IAM's global reach and gives clients in the EMEA region access to an additional resource that is local, and who can aid in customer service issues and general marketing. As the world transitions out of COVID-19 and into a new normal, Guehenneux is available to provide immediate access to clients throughout the region.