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Business Air News Bulletin
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Freeform launches site to provide charter solutions
A new website uses the Freeform Agency's proprietary Axis 1 algorithm to find the best private jet membership or ownership option for consumers based on specific needs and preferences.

PrivateJetCost.com has launched a statistical analysis system that incorporates a proprietary algorithm to provide consumers with appropriate private aviation solutions based upon their specific needs, before facilitating personal introductions to the private aviation companies with whom they are systemically matched.

Developed by Freeform Agency, a marketing technology firm from Tulsa, Oklahoma that has connected more than 1,000 web applications to drive consumer purchasing, the website uses the company's proprietary Axis 1 algorithm to find the best private jet membership or ownership option for consumers based on specific needs and preferences. The announcement was made by Bryan Wilks, founder and owner, and Shea Roach, co-founder of FreeForm.

Recently ranked the second-fastest growing company in Oklahoma, Freeform is an Inc. 500 digital marketing technology company that looks to accelerate innovation and growth for companies across the public and private sectors. Freeform has worked with a variety of companies since its launch in 2013, and has contributed to numerous successful ventures, including multiple portfolio companies backed by global investment firm KKR, such as BrightView, a leader in North America for commercial landscaping, manufacturing leader The Crosby Group and the sporting goods retailer Academy Sports, as well as private equity firms including Gladstone Investment Corporation and Argonaut Private Equity. With over 2,000 FAA-certified private aircraft operators across the US, offering over 3,500 unique programmes, with varying aircraft sizes and types, pilot training programmes and safety certifications, the launch of PrivateJetCost.com comes at an opportune time as the demand for private aviation solutions continues to rise.

“We understand how overwhelming it can be to navigate the myriad of private jet travel options, from charters, jet cards, fractional ownership and whole ownership,” says Wilks. “Through our proprietary technology and deeply integrated industry research, users can now explore our customised aviation filter and download our free resources to access curated options and various comparative competitive grids to fit their individual needs.”

PrivateJetCost.com uses a proprietary algorithm that considers over 1,000 unique combinations to assess and identify the best private jet solution for customers quickly, efficiently and effectively. These factors include a user's primary city of origin, frequent destinations, aircraft size requirements, range requirements, annual utilisation, budget and tax benefit considerations. By analysing these factors against the 3,500 different programme offerings available from the more than 2,000 private jet operators, PrivateJetCost.com identifies the most appropriate private jet solutions for consumers and facilitates the introduction to the corresponding private aviation provider. In addition to serving as an educational resource for individuals new or unfamiliar with the private aviation industry, the process also encompasses advanced SAS technology that measures users' preferences and selections on the site to better curate results and improve future recommendations for its users.

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