New York-headquartered charter platform JetSmarter has launched its re-designed website and introduced a desktop booking function. Users can now create a profile directly on the homepage and search for flight options instantly.

"As we continue to grow as a brand our goal is to create strategic, user-friendly offerings to make travel as seamless as possible for our community," says founder and CEO Sergey Petrossov. "Mobile bookings are ideal for our users because they stand with our motto of making travel easy and fun, as it should be. Through our new website booking option we're able to provide our users with the perfect booking balance of choice and flexibility."

The website has been developed in response to JetSmarter's triple-digit growth in bookings since it made its flights available to non-members in June this year. First-time fliers can see what it's like to fly with JetSmarter on its Experience page, which leads on to the booking page where users can find seats on scheduled flights or create their own flight. Additionally users can book seats as a member or register to receive special offers on future flights while another section is dedicated to JetSmarter's newly branded fleet and preferred operator partners.