JetBay, Asia's largest private jet charter platform, is partnering with CSTS Enterprises, together with its subsidiary Connexus Travel, to deliver premium, bespoke travel and hospitality experiences to clients across Asia.

The collaboration brings together CSTS' sports and leisure hospitality expertise, Connexus Travel's 78 years of corporate travel management and JetBay's door-to-door private aviation experience. Together, the companies will design seamless, high-end itineraries that connect sports fans, corporate clients and luxury travellers to major global events, including the World Cup 2026, international sporting tournaments and premium lifestyle destinations.

Under the partnership, CSTS will leverage JetBay's extensive global aircraft network and on-demand charter services to enhance its end-to-end solutions for global clients.

From tailored match day journeys and corporate travel programmes to bespoke leisure itineraries, CSTS' clients will enjoy fully integrated experiences combining stadium hospitality, premium ground services and curated cultural activities, all backed by real-time support and dedicated relationship management.

“Our goal is to make world class events more accessible to time sensitive business and leisure travellers, and this collaboration is a big step forward,” says Vivian Zhang, co-founder of JetBay. “By partnering with CSTS, JetBay can bring a new level of comfort and convenience to fans travelling for major global events.”

“Travel is no longer about simply getting from A to B; it's about creating meaningful, shareable moments before, during and after the event,” adds Abel Zhao, chief executive officer and executive director of CSTS. “By partnering with JetBay, we aim to elevate our clients' journeys beyond the ticket, delivering a truly integrated ‘experience economy' where convenience, comfort and exclusivity come together.”

The partnership reflects growing demand in the Asia market for premium, experience-driven travel products. As global sports and entertainment continue to drive audience engagement and travel demand, CSTS and JetBay aim to become the go-to providers for clients seeking sophisticated, end-to-end solutions that marry world-class travel technology with hands-on human service.