Quinn Ewers, the star quarterback of the Texas Longhorns football team, has entered into a Name, Image and Likeness (NIL) agreement with Nicholas Air, a US aircraft management, fractional ownership and jet membership provider based in Oxford, Mississippi, marking the second private jet NIL deal for a collegiate athlete and the prominent private jet travel company. The first arrangement was with college athlete Jaxson Dart.

Under the terms of the agreement, Ewers will collaborate with Nicholas Air on various marketing initiatives, promotional campaigns and community engagements, and gain access to its impressive jet fleet. This partnership will not only provide the opportunity to amplify his personal brand but will also empower him to make a positive impact beyond the gridiron.

“We are really excited to welcome Quinn to the Nicholas Air family. He's got exceptional talent and is the type of leader and player that makes college football exciting to watch. We look forward to seeing Quinn excel on the field and seeing him on board with Nicholas Air,” says NJ Correnti, founder and CEO of Nicholas Air. “Nicholas Air has always aligned itself with the best in class, both on and off the field, and our relationship with a great leader and hard worker like Quinn is another exciting chapter for our team.”

This is the second NIL deal made in as many months. Just this last February, Nicholas Air changed the college athletics landscape by signing the first-ever private aviation NIL deal, continuing the company's approach to innovative marketing and branding.

Ewers expressed enthusiasm about the deal, stating: “I'm fired up for my new partnership with Nicholas Air. It is a first-class organisation and a perfect match for my travel needs. Its attention to detail and commitment to high-level service for its members is second to none. Proud to represent its brand.”

Nicholas Air, headquartered in Oxford, Mississippi, owns and operates one of the largest fleets of Phenom 100, CJ3+, Phenom 300E, Citation Latitude, Challenger 350 and now Gulfstream G600 aircraft, making them available anywhere in North America with as little as 24 hours' notice. The aircraft, which have an average age of under five years, are backed by a renowned reputation for world-class customer service standards that extends from the members services staff and out to the flight line. For over 25 years, Nicholas Air has been the home of the most refined set of private flyers, as well as holding official partnerships with trusted organisations such as Safari Club International, the South Carolina Gamecocks, the Ole Miss Rebels and the Clemson Tigers.

Ewers hails from Southlake, Texas where the Southlake Carroll graduate became the top overall recruit in the Class of 2022. In 2023, Ewers led the Texas Longhorns to the Big 12 Championship and a College Football Playoff appearance.