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Bluejet sets up HQ in a virtual mall
Bluejet has entered the metaverse in the hopes of extending its brand awareness and maybe attracting some digital online economic action.

China-based Shenzhen Qianhai Bluejet Aviation Service has set up metaverse headquarters in ColorWorld, where its aircraft will be available for purchase in shopping malls hosted by the platform. Users will be able to rent, purchase and sell aircraft online with the help of VR technology.

Both companies hope that they will not only be able to increase each other's brand influence, but also open up new possibilities within the digital online economy.

ColorWorld claims that by cooperating with an aviation services company it is paving the way for the aviation industry in the metaverse, from the creation of digital headquarters to the inclusion of real-world physical products - airline ticketing and hotel services, apparently.

Color Star CEO Farhan Qadir says: "When we first began creating the aviation service headquarters, many people were interested in our project, but what people were really interested in was how we were going to make the idea a reality. So now we are about to make the aircraft available for purchase to all public users. Potential buyers can examine the products in closer detail through the use of VR. Sellers will be able to sell aircraft and other related aviation services online as well as offline. This is just the beginning. Our team is currently working hard at researching and developing air routes and air services, etc. Our ultimate goal is to not only allow customers to enjoy tailored private flight services through our metaverse platform, but to also provide them with an extensive variety of air services and air routes in ColorWorld through the use of AI technology."

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