The team at UK private jet charter company 365 Aviation has launched a new jet card programme, 365Bespoke. Designed to meet the needs of clients travelling within the European Economic Area and Switzerland, the new jet card programme gives 365 Aviation clients access to competitive, guaranteed rate pricing while allowing them to tailor the terms of the card to match their exact flying habits.

Many jet card providers offer all-inclusive programmes, however these may not be the most cost-effective for many clients. 365 Aviation will offer a tailored solution with a fixed base rate and options that may be included such as de-icing and last-minute booking or cancellation; should the client primarily use private aircraft in the summer and book in advance, they would have no wish to pay for de-icing and last minute booking.

365Bespoke card members will have full access to the company's fleet of Cessna Citation CJ2s, CJ3s and the Citation XLS aircraft.

CEO Chris Tofts says: “The launch of our new bespoke jet card marks the beginning of another chapter in the successful history of the company. Founded in 2011, we have always taken great pride in the immaculate service that we provide to our clients. I am delighted that we can offer the guarantees provided by a fixed rate card while still maintaining the flexibility to expertly tailor the programme to each client's exact needs. This enables us to provide them with the most cost-effective solution based on their historical flight patterns, without sacrificing any of the standards of service that our clients have come to expect.”