Airbus Helicopters has unveiled a new collaborative AirbusWorld customer portal and an online marketplace based on feedback from customers. AirbusWorld replaces Keycopter, and offers a simplified and streamlined navigation and user experience, integration of the global network of service and training centres, and new functions such as an online catalogue and online communities to foster open dialogue among operators and with Airbus Helicopters. It is also an integral part of the Connected Services end-to-end digital solution, enabling customers to manage their data and consult a growing number of Airbus analytics on the platform.

The new online marketplace brings B2C e-commerce practices to the helicopter industry. An evolution of the current eOrdering service of AirbusWorld, the marketplace proposes a wide selection of high-demand products and parts, such as tools and ground support equipment, chemicals, hardware and more, to customers via specialised vendors. Benefits for customers include a more diverse worldwide product inventory, including non-Airbus Helicopters products; a one-stop-shop approach at one online location; a more competitive offer; faster turnaround times with delivery direct to customer premises; and the ability to choose from a wider range of quantities.

Four US companies, Wesco Aircraft, Boysen Aerospace, PPG Aerospace and Addev Materials, have signed agreements making them official vendors of these supplies on the Airbus Helicopters marketplace in North America.

“Striving for customer centricity in everything we do, using digitalisation as a key lever, is one of our driving priorities at Airbus Helicopters,” says executive vice president of support and services Christoph Zammert. “We aim to achieve this by listening to customers and involving them in the development of new solutions that address their need for continued, efficient fleet operations while keeping costs under control. Our new customer portal and online marketplace reflect this ambition.”

Other improvements launched with AirbusWorld include the mobile version of the technical request service and the web and mobile version of the technical publication reader, known as Orion, which is now more performant, intuitive and fully accessible offline.