Gama Aviation has phased out the Hangar8 and JetClub brands. The brands have disappeared on all non-regulatory items, the first of these being the closure of the Hangar8 group websites and the rebranding of the group's Oxford airport facilities. Regulatory documentation and approvals, both aviation and maintenance, will begin to transition over the coming months.
Says Gama's chief marketing officer Duncan Daines: “First of all, this change in no way effects the underlying legal entities that will continue to trade under the Gama Aviation brand, nor will changes be made in the short term without the regulator's full approval. Moving towards a single brand allows us to deliver a single, recognisable service standard across the world. Strategically this is important, as we believe the market requires scale, breadth and depth, driven through a singular focus that is unencumbered by managing multiple brands or service styles.”
Marwan Khalek, Gama ceo, adds: “For me the most pleasing aspect of the last six months has been our ability to deliver against all the key objectives that we set ourselves in January. Chief among these has been the integration and re-organisation of the business post-merger.”