Aircraft Shopper Online (ASO) has launched a new feature called PhotoZOOM enabling portions of photographs of pre-owned aircraft advertised for sale to be magnified up to eight times in order to aid purchasing decisions.

The zoom and pan technology provides high resolutions, up to four zoom levels, fast load times and easy panning for clear views and rapid navigation.

With this new capability, prosp-ective aircraft buyers can see close-ups of leather texture, woodwork, instrument gauge and dial placement, and other elements without losing resolution or waiting for photos to reload.

“Our market research clearly shows that internet aircraft listings are surpassing print ads in popularity and effectiveness, and features like this will help accelerate that trend,” said Tony Friend, president of the company.