This website uses cookies
More information
The monthly news publication for aviation professionals.

ACE 2026 - September 8th

Related information from the Handbook...

Chapman Freeborn Airchartering

BAN's World Gazetteer

U.K.
The bimonthly news publication for aviation professionals.

Request your printed copy

PERSPECTIVES – Business aviation through the eyes of the charter broker: Online services are unable to guide clients through the complex choices
Alex Berry, Chapman Freeborn group executive sales and marketing director says: "In my opinion what the internet is not doing, and in business aviation specifically, is removing the value that a broker can add because there are increasingly more complex choices to navigate through.

Alex Berry, Chapman Freeborn group executive sales and marketing director says: "In my opinion what the internet is not doing, and in business aviation specifically, is removing the value that a broker can add because there are increasingly more complex choices to navigate through. At Chapman Freeborn our brokers are equipped with knowledge and experience that customers can access 24-7-365 without having to go through endless automated options. We understand the importance of communication and ensure that we offer our customers a service based on value, as well as offering advice and support, which generally the internet cannot provide."

He adds: "In most instances there are three fundamental factors that would cover the vast majority of customer needs – price, quality and procedure. We find a way to meet those requirements and in many cases exceed them with whatever aspect of the process is the most important. It could be an entrepreneur who needs to maintain a hectic schedule or a last minute car part that is holding up production, or even a government requiring urgent evacuation flights or humanitarian assistance."

Other News
 
Cutleriwala brings cultural expertise to CF India
April 23, 2026
Danish Cutleriwala brings more than 19 years of experience in logistics, freight forwarding and supply chain management, with a proven track record in business expansion, P&L management and building teams.
Narayan will focus on Chapman Freeborn in Asia Pacific
April 6, 2026
Latha Narayan brings 20 years of aviation experience, spanning commercial strategy, revenue management and transformation programmes. She has held senior leadership roles at British Airways and Etihad Airways.
Chapman Freeborn appoints Rahal as SVP
March 21, 2026
The move places Rahal in charge of global business aviation strategy, improving coordination across regions and strengthening delivery of private jet charter services worldwide.