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Business Air News Bulletin
Business Air News Bulletin

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MARS (My Aircraft Reporting System)

Ops Software

Press Release

Issued by MARS (My Aircraft Reporting System).

November 5, 2019

Mars launches new aircraft marketing technology

MARS has developed the Dynamic Print Generator, a sophisticated new technology that will assist aircraft management companies in their efforts to market their fleet.

The Dynamic Print Generator (DPG) is a one of a kind technology that marries web and print into one seamless entity. Perfect for fact sheets, brochures and any marketing material needs, the DPG is an interactive website that can be outputted into a cleanly-formatted, high-resolution PDF absent of extraneous web page elements which typically appear when printing from the web.

With the DPG, users can print the website perfectly from any printer, anywhere and what you see on the screen is what you get on the page.

Clients can use the DPG to create online fact sheets or brochures to showcase each aircraft in their fleet, meaning every aircraft gets the attention it deserves. Unlike typical online marketing materials, which are generally plain downloadable PDFs made only for printing, the DPG is designed for both online and print. With audio, video, photos, links, graphics and more, the DPG is the perfect way to exhibit the best aspects of the aircraft and impress potential clients with an elevated and modern approach. Users can edit the website from any computer or mobile device to show off their aircraft's latest features, update pictures and add new information. With the DPG technology, users can pick and choose pages to create their own customised brochure, which can be printed or shared via social media channels or emailed.

My Aircraft Reporting System (MARS) is an intuitive web application designed for private and fractional aircraft owners, flight departments and charter operators. MARS provides a micro-site for each aircraft in a user's fleet to view and report operational expenses, flight activities and charter revenue, providing owners with the ability to generate accurate profit and loss statements.