Press Release
Issued by Aura Aviation.
January 6, 2010
JetBrokers Europe has joined the expanding numbers of aviation tweeters on community networking site Twitter. The European arm of the long established JetBrokers Inc. was launched in September last year to offer aircraft sales and purchasing services just like its US counterpart. Twitter, an increasingly popular social media, will help raise Jetbrokers' European business profile and get information out quickly to followers.
Tim Barber, MD for JetBrokers Europe states: "There is a growing core of aviation professionals using this fast-paced website to stay connected, make new contacts and learn early on about the latest news and trends within the aviation industry. JetBrokers Europe is keen to be part of that community."
In the last few months the business aviation market has seen significant levels of activity and JetBrokers Europe currently has advanced discussions with a good number of potential buyers and sellers of business jets. "By using Twitter we can inform our "followers" about what is new in the inventory" says Barber. "The early part of last year saw many buyers expecting a bargain, but with the number of "distressed" sales decreasing and a stabilisation of the market for a number of aircraft, transactions are being realised. We need to be at the forefront of visibility to make the most of the opportunities presented." he added.
JetBrokers Europe will tweet about all elements of their business along with posting comments on marketplace activity, review trends on valuations and share details of aircraft in their portfolio. Twitter is the latest in the company's collection of new media marketing activities. JetBrokersEurope.com already has a number of commentary sections and has recently added a comprehensive industry news section. JetBrokers Europe is also featured on the luxury website JamesList.com.
"We aren't really expecting Twitter to be the platform for generating sales or purchases of aircraft, but if we are able to use it in order to keep our customers and prospective customers informed, then it could be extremely helpful." he says.