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Business Air News

Press Release

Issued by Business Air News.

July 18, 2008

EBAN's readership figures unveiled

Those companies who choose to advertise in EBAN are already aware that it is the only publication with audited circulation to all operators of business aircraft in Europe and the Middle East. That's a claim we can make thanks to the fact that every six months, our circulation is independently audited by BPA Worldwide.

In addition we now carry out research of our readers' reading habits, which has further demonstrated EBAN's dominant market position. Based on a sample of 633 EBAN readers - all aircraft operators - each copy of EBAN is read by an average 5.63 readers. Which means that every issue of EBAN reaches over 37,000 qualified professionals in European business aviation.

We've also been asking our readers which other aviation magazines they read. Only aircraft operators are included in these figures, no industry and service personnel. From a sample base of 633 EBAN readers,

* 45% read every issue of Business & Commercial Aviation

* 34% read every issue of Aviation International News

* 28% read every issue of Flight International

* 12% read every issue of Altitudes

* 9% read every issue of BART International