Press Release

Issued by Universal Avionics, an Elbit Systems company.

November 21, 2011

Dan Reida, Vice President of Marketing and Product Support for Universal Avionics, announced today that Michelle James has accepted the newly created position of Director of Marketing and Communications for Universal Avionics. In this new role, Ms James' responsibilities include oversight of and responsibility for all of Universal Avionics' advertising and campaigns, as well as exhibit and convention activities.

"Michelle has done an excellent job of defining our marketing strategies and seeing them through to execution," said Dan. "With our expansion of the department, she was the obvious choice for leading these efforts."

Ms. James began her career with Universal Avionics in July 2000 in the position of Document Control Specialist at the company headquarters located in Tucson, Arizona. In 2001, she transferred to the Technical Publications department as Junior Technical Writer and was promoted to Technical Writer in 2002 and Senior Writer thereafter. Ms. James was then promoted to her most recent position of Relationship Marketing Manager for Universal Avionics' Marketing Division in 2008.

Prior to joining Universal Avionics, Ms. James earned a Bachelor's degree in Business Administration from the State University of New York College at Fredonia. Ms. James also holds a Master of Business Administration from the University of Arizona, Eller College of Management.