Press Release

Issued by Argon FDS.

October 18, 2010

Flight Display Systems, the leading manufacturer of in-flight entertainment equipment, has announced that Immerz, Inc. will showcase the revolutionary new KOR-fx™ technology and full sensory immersion gear in the Flight Display Systems booth (#1335) at the National Business Aviation Association (NBAA) 2010 Annual Meeting and Convention. KOR-fx is a new kind of accousto-haptic technology developed by Immerz, Inc., which will revolutionize the way consumers experience multimedia while in-flight and beyond.

"To enhance the flight experience is the motto of our company," said David Gray, President of Flight Display Systems. "The award-winning new KOR-fx technology from Immerz provides passengers with a full sensory immersion experience while they enjoy multimedia in-flight. It is yet another way that we can help make flying more fun."

KOR-fx uses the human body itself to create a more powerful sense of immersion to enhance movie watching and music listening. Immerz has been honored with the prestigious 2010 Popular Science Magazine Invention Award and was also hand-picked as one of the most innovative new consumer technologies being introduced in 2010 by the Consumer Electronics Association (CEA) at their annual i-Stage awards. For more information, visit www.Immerz.com